Children and Nature Awareness Month


Hello there :)

I know we’re already over halfway through, but I’ve just recently learned that the month of April is ‘Children and Nature Awareness Month’. When I first heard it, the thought of a holiday (or, an entire month) to encourage the connection between children and nature really made me smile! 

Photograph of Feat. Designer, Chelsey, with her son Billy and wire haired fox terrier, Teddie, in the garden


Not only is this an important value for our family, it’s actually been a necessity basically every day since our son Billy was about 3 months old. Almost every afternoon, between the hours of 4pm and 6pm, Billy goes through a moany-groany spell, where only fresh air on his face and a view of trees, birds and open skies will console him. I think many parents already know this trick, but it has been our saving grace during those difficult hours. And if nature is what calms him, I’m definitely not complaining! The fact that a baby knows this, really just shows us how important getting outside into the “wild” is for all human beings, of all ages. It’s amazing that little children can remind us of such big lessons!

If you scroll through our website or social media pages, I’m sure you’ll also gather that the celebration of nature is a big focus for the designs we place on our socks, notebooks, planners and, more recently, our memory games too. The most recent addition of our memory games has allowed us to spread the net quite a bit further when it comes to who can enjoy the inspiration that we hold so dearly.

Our sock manufacturers discontinued production of kids’ socks in the past year, so we sadly haven’t been able to produce fun, designer, kids’ socks in a little while. But our memory games are fun for the entire family! If you haven’t seen them yet, I encourage you to take a look at our exciting selection of memory games here

Flowers of South Africa Memory Game | Feat. Designer Goods

And maybe you’re asking, “what on earth is a memory game?” Well, let me clarify. Our games are made up of 25 varieties of South African birds, flowers OR sea creatures (depending on which memory game you’ve chosen to play), represented on 50 cards. So, that means that there are two cards for each variety in each pack. You shuffle them up and spread them out face down on a flat surface (preferably out of the dreaded south-easter winds). Each player (2-5 players maximum is best) takes a turn to flip two cards over at a time, trying to find the matching pairs. If you don’t find a match, you flip the cards back over and the next player takes a turn. If you do find a match, you pick up the matching pair and place it in your own little pile, and you get to take another turn. It’s each players job to try and find the most matching pairs. The player who does, wins! 

Sea creatures/life of South Africa Memory Game | Feat. Designer Goods


We’ve received so many exciting reviews and messages of feedback from customers, to say that these memory games have been such a fun way for the whole family to learn about South African wild life. This just makes my heart sing!

What’s more, we have an exciting new memory game coming out in a few weeks time. Can you guess what the theme might be? Feel free to share your thoughts in the comments and I’ll let you know if you’re right. If you’re one of the first five people to guess right, you might just get a sneaky discount on the next installment ;)

Have a lovely week and remember to take the opportunity to enjoy the great outdoors!

Hand written sign-off of the designer and writer’s nickname, Chel

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